http://dianedipiero.com/blog words of wisdom about writing and much more Wed, 19 Nov 2008 15:18:15 +0000 http://backend.userland.com/rss092 en Please visit the link below to see my small business profile about Susan Mikolic on coolcleveland.com: http://coolcleveland.com/index.php?n=Main.CleBizGuardianAngel http://dianedipiero.com/blog/2008/11/19/susan-mikolic-offers-stepping-stones-to-mental-health/ Business e-newsletters seem to be popping up all over the place. Companies have found e-newsletters an economical and effective way to reach customers, potential customers and industry people. What a great opportunity to present industry news and illustrate what makes your product or service great. If your company publishes an e-newsletter ... http://dianedipiero.com/blog/2008/11/03/newsletters-that-make-you-go-hmm/ I've just learned that Diana Hyland (the woman in whose name Miracles Happen: An Event for Recurrent Breast Research was created) died earlier this week. Please keep her in your prayers. The event is still on, and it is even more important that extensive research be conducted regarding recurrent breast ... http://dianedipiero.com/blog/2008/10/31/update-on-last-post/ Please allow this blog to set aside writing for a moment in order to promote an upcoming event in Shaker Heights, Ohio. Read the following press release for information about the event and how you can help: ... http://dianedipiero.com/blog/2008/10/30/lets-go-off-the-subject-for-a-worthy-cause-recurrent-breast-cancer/ One of my daughter's favorite commercials during the recent Summer Olympics had a catchy refrain that she happily sang long after the music had stopped. "This is Budweiser. This is beer," the voices rang out from the television set. My daughter chimed in every time the commercial ran. Budweiser may very ... http://dianedipiero.com/blog/2008/08/28/does-your-web-content-sing/ A recent article in the local newspaper--a front-page, above-the-fold article--told the story of a local politician at an event. The politician handed a treat to a youngster, and the mother somewhat protested. The next line of the article read: Russo was like, "What?" Please read that again. If you think the word ... http://dianedipiero.com/blog/2008/08/08/its-like-not-good-in-print-either/ I have been looking at a lot of sites lately dedicated to Youngstown. I am pleased with the pride that all of these people have for their community. I grew up in Y-town, and even though I left, I carry my small town, working class, ethnic and religious pride with me ... http://dianedipiero.com/blog/2008/07/30/calling-all-youngstowners-present-and-former/ Please check out the stories I've written for coolcleveland.com on E City Cleveland and Hey Butler: http://www.coolcleveland.com/index.php?n=Main.EcitysEntrepreneursOfTheFuture http://www.coolcleveland.com/index.php?n=Main.TheButlerDidItInNortheastOhio Hooray for entrepreneurs and small business in Northeast Ohio! http://dianedipiero.com/blog/2008/07/29/two-articles-to-read-about-entrepreneurs-and-small-business/ In the not-so-olden days, a writer relied on an electric or even a manual typewriter, some White Out for mistakes and a dictionary. Spell Check was nothing more than a glimmer in some young technical genius' eye. Instead, you depended on your own keen sense of spelling and grammar, with ... http://dianedipiero.com/blog/2008/07/26/the-dictionary-please/ The other day, I wrote about the art of the press release. Remember, you want to tempt the reader with key tidbits, but you don't want to give away the whole deal. Below is an example of a press release that I wrote for Synergy International Limited, Inc., an award-winning Northeast ... http://dianedipiero.com/blog/2008/07/24/heres-an-example-of-a-press-release/