Ultimate Website Content Part Four: Number 1 With a Bullet
Readers love bulleted items. Why?
• Bullets break up copy, allowing readers to enjoy short, to-the-point details
• With bulleted items, readers can easily grasp main ideas of a website (not to mention newsletters, blog posts, e-mail blasts, etc.).
• Bullets are like flashing arrows alerting readers to pertinent information within a written work
• Finally, bullets allow readers to “cheat”: If they don’t have time to peruse an entire website, they can cut to the bulleted items to find key concepts.
Of course, you noticed this blog post makes use of bulleted items. Now give them a try on your website.
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